{ "exportFormatVersion": 2, "exportTime": "2026-06-08 00:00:00", "containerVersion": { "path": "accounts/0000000000/containers/00000000/versions/0", "accountId": "0000000000", "containerId": "00000000", "containerVersionId": "0", "name": "TuriTop Google Ads / GA4 example container", "description": "Example Google Tag Manager container preconfigured for the TuriTop booking widget conversion schema. Import it, then edit only the three Constant variables: GA4 Measurement ID (G-XXXXXXXXXX), Google Ads Conversion ID (AW-XXXXXXXXXX) and Conversion Label. Purchases dedupe on transaction_id = booking_id.", "container": { "path": "accounts/0000000000/containers/00000000", "accountId": "0000000000", "containerId": "00000000", "name": "TuriTop Booking Widget", "publicId": "GTM-XXXXXXX", "usageContext": ["WEB"] }, "tag": [ { "accountId": "0000000000", "containerId": "00000000", "tagId": "1", "name": "GA4 - Purchase", "type": "gaawe", "parameter": [ { "type": "TEMPLATE", "key": "eventName", "value": "purchase" }, { "type": "TEMPLATE", "key": "measurementIdOverride", "value": "{{Const - GA4 Measurement ID}}" }, { "type": "LIST", "key": "eventParameters", "list": [ { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "transaction_id" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - booking_id}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "value" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - total}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "currency" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - currency}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "item_id" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - product_short_id}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "item_name" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - product_name}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "company_short_id" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - company_short_id}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "site_url" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - site_url}}" } ] }, { "type": "MAP", "map": [ { "type": "TEMPLATE", "key": "name", "value": "payment_method" }, { "type": "TEMPLATE", "key": "value", "value": "{{DLV - payment_method}}" } ] } ] } ], "firingTriggerId": ["10"], "tagFiringOption": "ONCE_PER_EVENT", "notes": "Destination GA4 property is set via the Constant variable 'Const - GA4 Measurement ID'. Edit that variable, not this tag." }, { "accountId": "0000000000", "containerId": "00000000", "tagId": "2", "name": "Google Ads - Conversion (Purchase)", "type": "awct", "parameter": [ { "type": "TEMPLATE", "key": "conversionId", "value": "{{Const - Google Ads Conversion ID}}" }, { "type": "TEMPLATE", "key": "conversionLabel", "value": "{{Const - Google Ads Conversion Label}}" }, { "type": "TEMPLATE", "key": "orderId", "value": "{{DLV - booking_id}}" }, { "type": "TEMPLATE", "key": "conversionValue", "value": "{{DLV - total}}" }, { "type": "TEMPLATE", "key": "currencyCode", "value": "{{DLV - currency}}" } ], "firingTriggerId": ["10"], "tagFiringOption": "ONCE_PER_EVENT", "notes": "Set 'Const - Google Ads Conversion ID' (numeric AW id) and 'Const - Google Ads Conversion Label'. orderId = booking_id enables Google-side dedupe." } ], "trigger": [ { "accountId": "0000000000", "containerId": "00000000", "triggerId": "10", "name": "Custom Event - purchase", "type": "CUSTOM_EVENT", "customEventFilter": [ { "type": "EQUALS", "parameter": [ { "type": "TEMPLATE", "key": "arg0", "value": "{{_event}}" }, { "type": "TEMPLATE", "key": "arg1", "value": "purchase" } ] } ], "notes": "Fires on the TuriTop widget 'purchase' event (dataLayer push or postMessage relayed by load-turitop.js)." } ], "variable": [ { "accountId": "0000000000", "containerId": "00000000", "variableId": "1", "name": "DLV - booking_id", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "booking_id" } ], "notes": "= transaction_id. The deduplication key for the conversion." }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "2", "name": "DLV - total", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "total" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "3", "name": "DLV - currency", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "currency" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "4", "name": "DLV - product_short_id", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "product_short_id" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "5", "name": "DLV - product_name", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "product_name" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "6", "name": "DLV - quantity", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "quantity" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "7", "name": "DLV - company_short_id", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "company_short_id" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "8", "name": "DLV - site_url", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "site_url" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "9", "name": "DLV - payment_method", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "payment_method" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "10", "name": "DLV - attribution", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "attribution" } ], "notes": "Object with gclid/gbraid/wbraid/gad_source/utm_* and _ga/_gcl_aw captured from the visit (postMessage path). May be empty when the visit carried no attribution." }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "11", "name": "DLV - gclid", "type": "v", "parameter": [ { "type": "INTEGER", "key": "dataLayerVersion", "value": "2" }, { "type": "TEMPLATE", "key": "name", "value": "attribution.gclid" } ] }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "12", "name": "JS - decode tt_attr (Custom Success URL)", "type": "jsm", "parameter": [ { "type": "TEMPLATE", "key": "javascript", "value": "function() {\n // Decodes the base64url-packed attribution param appended to the Custom\n // Success URL by TuriTop (Booking_lib::urlGetParams). Returns an object with\n // the attribution fields + payment_method, or {} if absent / unparseable.\n // tt_attr is base64url ([A-Za-z0-9_-], no padding): reverse it before atob().\n try {\n var m = location.search.match(/[?&]tt_attr=([^&#]*)/);\n if (!m) { return {}; }\n var s = decodeURIComponent(m[1]).replace(/-/g, '+').replace(/_/g, '/');\n while (s.length % 4) { s += '='; }\n return JSON.parse(atob(s)) || {};\n } catch (e) { return {}; }\n}" } ], "notes": "Use ONLY on the Custom Success URL page. On the postMessage fallback the attribution arrives as a dataLayer object instead (DLV - attribution)." }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "13", "name": "Const - GA4 Measurement ID", "type": "c", "parameter": [ { "type": "TEMPLATE", "key": "value", "value": "G-XXXXXXXXXX" } ], "notes": "EDIT ME: your GA4 Measurement ID." }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "14", "name": "Const - Google Ads Conversion ID", "type": "c", "parameter": [ { "type": "TEMPLATE", "key": "value", "value": "AW-XXXXXXXXXX" } ], "notes": "EDIT ME: your Google Ads conversion ID (the numeric AW id)." }, { "accountId": "0000000000", "containerId": "00000000", "variableId": "15", "name": "Const - Google Ads Conversion Label", "type": "c", "parameter": [ { "type": "TEMPLATE", "key": "value", "value": "XXXXXXXXXXXXXXXXXX" } ], "notes": "EDIT ME: your Google Ads conversion label." } ] } }