How to Track Conversions with a Custom Thank You Page

Where can I find it? Company >>> Components/Integrations >>> Custom Thank You Page Code Generator

If you want to track your conversions through a custom thank you page (hosted on your website) in your marketing platforms: Google Ads, Google Analytics 4, and Meta, you will need to generate and install this script within it.

If you are using the TuriTop default success screen or the TuriTop WooCommerce plugin, check the Google Tag Manager configuration.

By generating and inserting this script, you will be able to track sale conversions/purchases and share your bookings metrics, such as the total price, currency, client email address, and payment gateway.

For this integration to work, you must make sure that the Google Tag Manager or GA4, GoogleAds (conversion ID), and Meta (pixel) tag/s are inserted on your website (e. g. the Google tag - gtag.js - can be installed manually or with the tools offered in your website builder). It will not work correctly if you have only inserted the Google Tag Manager tag.

It is not possible to track other events with this feature. It only registers purchase conversions (if the purchase was successful or not).

 Keep in mind:  for the proper functioning of this feature, it may be necessary that users of your website accept the use of analytics and/or marketing cookies, depending on the consent settings you have configured.

Configuration

Step 1: Configuring the Custom Thank You Page

In order to use this script, you should have configured a custom thank you page, also known as the custom success screen, in your Company/Services >>> Default Settings >>> Success screen preferences panel. Follow the tutorials to configure it at a Company or at a Service level.

Step 2: Add your accounts

Then you must go to Company >>> Components/Integrations >>> Custom Thank You Page Code Generator, and add your IDs. You can either link your Google Tag Manager account, all 3 tools, or just the one/s you need by entering the ID code and then clicking outside the box to save the changes.

It is not possible to enter the Google Analytics 4 and the Google Tag Manager ID at the same time. If you need both IDs in the code, enter one of them first and click Generate Code. Once generated, enter the other one and click Generate Code again.

Step 3: Select the language

You have a variety of languages available. If your website has multiple languages, you will be able to generate a script for each version of your custom thank you page.

Step 4: Generate 

Click on Generate Code to create a script with the data and language provided. Your TuriTop page will refresh itself whenever you do this.

Step 5: Copy the script and insert it in your Thank You Page 

Finally, click on Copy Code to get the code you will later insert into your website (success screen).

Additional notes

How does this work?

Whenever a customer makes a purchase in the booking widget and is redirected to the thank you page you entered in your TuriTop panel, the most relevant parameters of the purchase will be taken. Then, the inserted script will take these values and create the tracking code for Google Tag Manager, Google Ads, GA4, etc.

How does the script look on the site?

Something similar to the image you are seeing below will be inserted into your website success screen page. The text or its appearance can be easily modified by someone with JavaScript knowledge.