Applying discounts

Where can I find it? Services >>> PX (Desired Service) >>> Prices and Discounts

In this tutorial, you will learn how to configure and manage custom discounts to optimise your sales strategy, adjusting them according to customer type (agents, resellers, or gift vouchers) or specific ticket categories.

For additional information on discounts, please see the following article.

How to Configure Your Discounts

First, you must select the service to which you wish to apply the discount in the Services tab >>> PX (Desired Service). Once inside, go to the Prices and Discounts section.

The next step is to adjust your discounts. Below you will find a detailed explanation of each available setting:

Application channels and gift vouchers

In the first field (next to the word Add), be sure to select "Discount" and define the following parameters:

• Agents and Resellers: Indicate whether the discount will apply to bookings coming from your agents, resellers, or both.

  

• Agent Assignment: If you selected "Agents" or "Both" in the "Apply to agent/reseller" box, you can link a promotional code to a specific agent so that all bookings made with that discount are automatically attributed to them (it is also possible to achieve this with global promotional codes).

  

• Gift Voucher: In this box, you can select whether you want the discount to also apply to the purchase of gift vouchers.

  

Discount Type and Value

In this drop-down field, define the type of promotion and enter the value (number) in the adjacent box. You can choose from the following options:

• Percentage off: Fixed percentage per ticket.
• Different price per ticket: New fixed unit price.
• Substract from total price: Fixed discount on the total.
• Different total price: Fixed price for the entire booking.

Ticket Selection

In this section, you must specify which price categories the promotion will apply to, selecting whether it will apply to a specific ticket or to all ticket types.

Advance Booking Conditions

Set the advance booking period (from 1 to 180 days, or a custom period) required to activate the discount. The discount will only apply if the booking is made at least the specified number of days in advance.

Promotional Codes

When assigning a code, the discount will only be applied if the customer enters the exact keyword during the booking process. Once set up, a text field will automatically appear in the widget for this purpose.

There are two options depending on your needs:

• Simple Codes: Ideal for general or shared promotions (e.g. "SUMMER2027"). You can set the validity limit for your code using the "Number of uses" field.
• Multiple Codes: This option allows you to generate up to 2500 random and unique codes in bulk. To set this up, tick the "Multiple" box.

Validity Period

In this section, you can define whether the discount is based on the time the transaction is made or the day the activity is enjoyed. When you choose an option, the following settings will be displayed:

• By Event Date (Day of the activity/event): This option applies the discount based on the date the service is provided. You can configure settings such as the date range, time range or days of the week to which the discount applies.
• By Purchase Date (Time of booking): This option is ideal for seasonal campaigns. There are two options available: single purchase date or purchase date range.

Group Discounts

The discount is applied only if the number of attendees falls within the defined minimum and maximum PAX range. Outside this range (whether below or above), the promotion will not apply. Ideal for creating tiered pricing for groups.

To find out how to set up your tiered pricing, follow the steps outlined in this article.

Date Exclusion

This allows you to select specific days (public holidays or peak season) on which the discount will not apply. The system will automatically apply the standard rate on those dates only, without the need to manually deactivate the promotion.

Application and Collection Rules

You have two advanced options that determine how the final discount is calculated.

• Make it cumulative?: Allow this discount to be combined with other active discounts.
• Apply to deposit only?: The discount is deducted only from the initial payment (online), with the remaining balance based on the original rate.

Once you have defined all the parameters for your promotion, click on the "Create" button to confirm the settings. The system will automatically generate the discount and you will be able to view it in the list that appears at the bottom of the screen, as shown in the following example:

Additional considerations

Modifying existing discounts

It is important to note that, due to the system’s traceability logic, it is not possible to edit a discount’s settings once it has been saved.

If you need to make any changes to the rules, values or conditions of an existing promotion, you must delete the current discount and create a new one with the desired settings.

Discount Overlap

When two or more discount conditions apply to the same booking, the system will automatically apply the discount with the highest value, ignoring the other applicable promotions to avoid duplication.

Condition validation

When configuring multiple conditions within the same discount (for example, requiring both a promotional code and a one-week advance booking), the system establishes a mandatory relationship. This means that both conditions must be strictly met for the discount to apply.